Every Echo capability and where to operate it
Echo keeps growth, content, distribution, and their evidence in one database. Reads stay bounded; the CLI, web dashboard, and Desktop share one authenticated existing-profile setup operation.
Measure and decide#
- First-party analytics: de-duplicated web and mobile events, attribution, funnels, tracking coverage, and production chat response latency. GUI /analytics; CLI echo-cli analytics [days] and echo-cli chat-latency [days]; Echo Desktop Chat latency.
- Adaptive experiments: sticky variants, rewards, guardrails, serving weights, and graduation. GUI /analytics; CLI echo-cli experiments.
- Onboarding journeys: immutable publication, activation, rollback, and runtime progress. GUI /onboarding; CLI echo-cli onboarding.
- Existing data: adopt an account already stored in Weles and create its deterministic Echo product. GUI /setup/existing-profile; CLI echo-cli seed-profile; Echo Desktop Start with existing data.
Create and publish#
- Product blog CMS: drafts, revisions, publication, archival, public reads, and landing revalidation. GUI /blog-admin; CLI echo-cli blogs.
- Content generation: image, video, audio, meme, lipsync, style-series, influencer, and LoRA workflows. GUI /generate; CLI echo-cli generations.
- Asset and character library: imported assets, generated outputs, characters, sounds, templates, briefs, and LoRAs. GUI /assets; CLI echo-cli assets.
Distribute and learn#
- Social operations: accounts, queues, calendars, campaigns, reviews, activity, and platform performance. GUI /ecosystem; CLI echo-cli social-accounts.
- CRM and outreach: creator contacts, lists, campaigns, conversations, inbox state, and briefs. GUI /contacts; CLI echo-cli outreach.
- Paid advertising: campaign state, spend, attribution, and conversion feedback. GUI /paid-ads; CLI echo-cli paid-ads.
- Trends and competition: platform trends and evidence-backed competitor observations. GUI /competitors; CLI echo-cli market.
- Diagnostics and cost: failures, reliability, pending operator work, service costs, and balances. GUI /diagnostics and /balances; CLI echo-cli operations [days].
Interface rule#
Operational CLI and MCP queries select explicit safe columns only. The sole mutating CLI command, seed-profile, never writes the database itself: it calls Echo Web's authenticated setup operation, which the web and Desktop screens also use.